1. Zbooks Ebook Tutorial by Eric Z of www.Zbooks.Co <<<Get it for FREE at www.Zbooks.co ! How To Create Titles That Sell More Books How To Create Titles That Sell More Books
2. There are two methods to create your title: 1.) The Amazon Method 2.) The Better Method – Copy Writing and Optimizing
3. Amazon Method 1.) Go to amazon.com and start typing the first word of your title in the search field. 2.) Watch what pops up and note the “strings” of words that result. 3.) Use one of these strings in your title, or make the entire title a “string”.
4. Amazon Method Ideas that rank in Amazon’s Algorithm
5. However: This makes some pretty BORING titles, and remember... You can always put those keywords in your description, subtitle, or keywords field! <<<Get it for FREE at www.Zbooks.co !
6. THE BETTER WAY! Which I have distilled for YOU from only the BEST: Tim Ferris Charlie Hoehn Kaye Tardif John Locke Noah Kagan
7. Step ONE - Brainstorm like crazy! ● Think of at least 30 different titles and subtitles. ● Usually around the 30th title is where your Brain Loosens Up(!) and you come up with the right titles.
8. 1.) Your title should be 1-5, preferably 1-3 words. 2.) “YOU” and “YOUR” are very effective in a title; e.g. “You can cure…” or “You can make money doing …” Remember:
9. If you still don’t have any ideas, check out this awesome article about “How To” titles: http://www.copyblogger.com/how-to-write-a- killer-how-post-that-gets-attention/ STUMPED!>>>
10. Step TWO - Put them in the Tool: <<<Get it for FREE at www.Zbooks.co !
11. Step THREE - Answer the questions: 1.) Is it memorable? 2.) Does it reflect the actual concept of the book? 3.) Will it target the right readers? 4.) Does it make you want to buy the book? – “oooh I gotta have that!” 5.) Would your friends pass this on to their friends? 6.) Is the title controversial? Does it spark a conversation? 7.) Is your title franchisable? –e.g. James Bond,1,2,3,4,… 8.) Is the domain name available? MybookTitle.com etc. 9.) Is somebody else already using your title? –argh!! (This is actually not a problem if it is a small title <2 words.)
12. Answer the questions with “N” or “Y” in the fields...
13. The tool automatically changes the colors: ALL GREEN Titles Win!! Yeah!
14. Step FOUR - Hit the Button! Now go publish your CUTE, Controversial, Highly OPTIMIZED, Hollywood RIPE, $Money-Making BOOK$ and... SCORE!
15. I hope this presentation adds value to your authoring process. The tool was inspired by a post from Charlie Hoehn, make sure to give him your likes and love for delivering the basis. I want YOU to finish your book. Come join in on the fun and learn how to Jump-Start your authoring career! <<<Get the title CREATOR for FREE at www.Zbooks.co !
16. Extra slides See the title creator in action with a 14 year old entrepreneur and his first book(!): http://www.zbooks.co/2015/03/birth-of-book-101- plus-free-title.html <<<Get the title CREATOR for FREE at www.Zbooks.co !
5. INDIE‘S TAKE HOME MORE MONEY! • 20% of 15.99?** • 70% of 4.99? SIMPLE MATH! 3.198 4.193 !!!
6. **Typically, an author can expect to receive the following royalties: Hardback edition: 10% of the retail price on the first 5,000 copies; 12.5% for the next 5,000 copies sold, then 15% for all further copies sold. Paperback: 8% of retail price on the first 150,000 copies sold, then 10% thereafter.
7. Amazon „SWEETSPOT“ • 35% on .99 = .35 cents profit • 70% on 4.99 = 3.50 profit
15. Validation 101 – many methods, here are the top 3: 1. Make the cover first. 2. Show snippets of your work in forums. 3. Write blogs and collect emails.
16. Method 1 – Make the Cover First. 1. Make the cover first. 2. Post it in forums like the Kboards – Check the feedback 3. Upload it to Ratebookcover.com – Check the feedback 4. Send your winning book cover to your friends and fans and PRE-SELL the book. 5. Did people buy it or pre-order it? 6. Yes = Validated, No = forget it, go to new book or cover.
17. Method 2 – Post snippets of your work in forums.
18. BOOM! There it is! Notice he did this without ever mentioning Pre-orders! He just got their interest. Now he should send that person his paypal link and ask for a real pre-order! Just one post in a forum, no website, no cover, no anything! = BOOK Validated now – Write it!
19. Method 3 – Start Blogging and collect emails. 1. Start a blog for every book you want to write. 2. Write like crazy and post pics etc. 3. INSTALL an email collector + service on your blogs. (e.g.Mailchimp) 4. Make a lead magnet, e.g. a free chapter of your upcoming book. 5. Monitor them , the first one to collect X emails wins = validated! More info here:http://www.zbooks.co/2015/01/marketingmarketing marketing-let-me.html
20. My Book „Be Freud“ at Befreud.com keeps getting sign-ups, DAILY = Validated = Make the book!
21. Once you have validated a few books and gotten the hang of it you are „in production“:
22. Regardless of what system you choose, just remember: Do NOT work in a vaccuum. Go to forums like the Kboards and get involved. You are not alone!
24. And because I want you to succeed, I‘m going to give you all the materials you need to get started: Take note, this here Ebook template has been used to write several bestsellers!
25. My method is the simplest and easiest way to make an Ebook – period! So go to Zbooks.co and get all the materials you need to start your book empire…
26. Here‘s to YOUR success! -- Eric Z of Zbooks.co
